Who's a Good Boy?
Yooo what's up everyone, I'm AJ Voelpel, the founder of Good Boy Originals. I'm the one who transforms cool & meaningful objects into thoughtful, stunning and unique pieces of fine art. It all started out as a passion project in late 2017 but quickly grew into an amazing opportunity to create custom artwork for people all over the world.
The foundation/inspiration for GBO is deeply rooted in the people, places, culture and hospitality of New York, where I grew up. A lot of the credit goes to my parents, who instilled a pretty fierce work ethic and practically wrote the book on side hustling.
Exceeding expectations really is the name of the game and I'm grateful for the overwhelmingly positive feedback I receive. The immense precision and thought and time and effort that I put into every single piece is undoubtedly motivated by how much joy they brin.
The Process
I let the object(s) be the star and do my best to showcase it in a way that's not only visually stunning, but will evoke endless memories and conversations.
Concept & Fine Art Photography
All designs are completely collaborative with the client.
World-Class Fine Art Papers
I pride myself on using only the best archival rags, mainly from renowned producers Moab & Hahnemuhle.
Museum-Grade Matting, Glazing & Custom Framing
I do all the matting and framing for every piece that leaves the studio. I'm constantly learning & refining my techniques to create the best product.
Skratch TV Feature
The fine folks at Skratch TV (shoutout Sam & Zoe) spent a few days with me in March 2021 to profile exactly what it is that I do.