Who's a Good Boy?

Yooo what's up everyone, I'm AJ Voelpel, the founder of Good Boy Originals. I'm the sole person who designs, shoots, frames, packs and ships every single order.

The foundation/inspiration for Good Boy is deeply rooted in the people, places, culture and hospitality of New York, where I was born and raised. A lot of the credit goes to my parents, who pretty much wrote the book on side hustling and always made sure I was making myself uniquely useful to those around me.

Exceeding expectations really is the name of the game and I'm grateful for the overwhelmingly positive feedback I receive. The immense precision, thought, time and effort that I put into every single piece is undoubtedly motivated by how much joy they bring.

The Process

I let the object(s) be the star and do my best to showcase it in a way that's not only visually stunning, but will evoke endless memories and conversations.

AJ taking macro photography of objects

Design & Photography

All designs are completely collaborative with the client.

World-class fine art papers

I pride myself on using only the best archival papers, mainly from renowned producers like Moab & Hahnemuhle.

Custom, museum-grade materials

All frames are custom made especially for me. All matting and glazing is meseum-grade meant to stand the test of time.